EU Parliament Vote to Ban Meat-Related Terms for Vegetarian Foods

In a significant vote on Wednesday, European Parliament members voted by a margin of 355-247 to reserve food names such as "burger" and "schnitzel" exclusively for meat products.

The Vote Means

Should the measure is implemented, popular plant-based items like plant-based burgers, soy steak, and vegetable schnitzel could need to be renamed across EU markets.

However, for the restriction to take effect, it must gain support from most of the 27 EU member states, which is uncertain.

Key Debate Surrounding the Measure

Supporters argue that consumers require transparent information and while meat terms should only describe items derived from livestock.

"A steak or a sausage represent goods from animal farming: not laboratory art or plant products," stated French lawmaker the proposal's author.

Opponents, led by Green MEPs, called the decision unnecessary restriction.

"Plant-based burgers, wheat schnitzel and tofu sausage do not confuse consumers, only certain lawmakers," declared Austrian Green MEP Thomas Waitz.

Previous Efforts and Legal Background

This isn't the first attempt to regulate such terminology. The European parliament rejected a similar ban in four years ago.

France previously enacted a national ban on meat terms for vegetarian products in 2020, but the European court of justice ruled it illegal under European legislation in 2024.

Industry and Consumer Reaction

Leading German supermarkets including Aldi and Lidl object to the proposal, warning that changing familiar terms would mislead consumers.

Advocacy organizations cite research indicating that most consumers comprehend these names as long as products are clearly identified as vegetarian.

"Nearly seventy percent of shoppers recognize the terminology provided items are clearly marked plant-based," said Irina Popescu, a food policy expert at BEUC.

What Comes Next

The proposal now requires consideration by EU member states, and it must secure majority support to become law.

Considering the divided opinions within various lawmakers and the public, the outcome of the proposal remains unclear.

Christine Klein
Christine Klein

An avid explorer and travel writer with over a decade of experience in documenting remote destinations and outdoor adventures.